Aalia is a versatile professional with a rich background in the outdoors industry, ocean conservation, finance, real estate, and consulting. Driven by a strong conservation ethos, she serves a wide range of clients, from private individuals to global brands. Having lived, worked, and studied in ten countries, Aalia understands global markets and cultural nuances. Her work with PKF hotelexperts included feasibility studies, market analysis, valuations, and strategic consulting, focusing on nature-based alternative accommodation. Aalia specializes in property development, valuation, positioning, and strategy, particularly in locations with a strong nature or community focus. Her diverse background and global perspective make her an invaluable asset.

Click here to read 'Aalia's Journey and Vision for Strategic Hospitality Advisory'.